- additiv wins WealthBriefing award for innovation in B2C wealth technology.
- Platform transforms how financial institutions can launch, scale, and automate personalized wealth services.
- Open sourcing model accelerates market entry, enhances operational efficiencies and expands distribution across new channels.
Zurich, Switzerland, March 28, 2025 – additiv, a global leader in wealth technology, has been named the winner of the ‘Innovative WealthTech Solution B2C’ category at the WealthBriefing European Awards 2025. This prestigious recognition highlights additiv’s role in transforming how financial institutions and consumer brands launch, scale, and automate wealth services—delivering more accessible, efficient, and personalized financial solutions.
Empowering Institutions to Scale and Innovate
Commenting on the win, Nils Frowein, CEO at additiv, said: “This award reflects our commitment to helping financial institutions and consumer brands scale wealth services seamlessly. At additiv, we enable our clients to innovate and automate their offerings—enhancing operational efficiency, expanding distribution across new channels, and unlocking new revenue opportunities. Bank, insurers, and asset managers use our platform to introduce or enhance wealth solutions with flexibility and scalability.”
Driving the Future of Wealth with Scalable Solutions
Built on a single Digital Financial Services Platform, additiv’s technology removes traditional barriers to wealth management, allowing firms to rapidly launch, scale, and personalize their services. From advisory-led, hybrid, and self-service investment models to wealth diversification strategies, the platform empowers institutions to expand into wealth services while maintaining full control over their offerings, brand, and customer relationships.
A key driver of additiv’s success is its open sourcing model, which allows institutions to integrate their own products alongside regulated third-party financial services. This flexibility accelerates time-to-market, ensures compliance, and enables firms to create differentiated wealth propositions tailored to their customers’ evolving expectations.
Industry Recognition and Looking Ahead
The WealthBriefing European Awards are part of a global program recognizing outstanding contributions to wealth management innovation. This year, competition was particularly strong, with winners selected through a rigorous, independent judging process.
“Winning this award validates the impact of our solutions and our vision for the future of wealth management,” said Yann Kudelski, Head of Strategy and Business Development at additiv. “Financial services are evolving rapidly, and our platform ensures institutions can stay ahead—offering seamless, scalable, and intelligent wealth solutions that empower their customers.”
With its continued focus on innovation, automation, and open sourcing, additiv remains committed to helping institutions launch, scale, and expand wealth services—whether as a core business expansion or as part of a broader financial ecosystem.
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About additiv
additiv empowers the world’s leading financial institutions and brands to create new business models and transform existing ones. additiv’s API-first cloud platform is one of the world’s most powerful solutions for wealth management, banking, credit, and insurance. The technology, together with the global ecosystem of regulated financial services providers, opens new opportunities for banks, insurance companies, asset managers, IFAs and consumer brands to quickly and flexibly offer their own and third-party financial solutions through existing or new customer channels.
Headquartered in Switzerland with regional offices in Singapore, Indonesia, UAE, Germany, the UK, and development centers in Central and Eastern Europe. With more than 250 employees, additiv serves over 400 financial institutions (banks, insurers, asset managers, pension providers, IFAs, etc.) and brands globally.
For more information, please visit www.additiv.com
For press enquiries, please contact: media@additiv.com
Additiv AG
Talstrasse 65
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